Reaching 1 Million + Readers Print and Digital
When planning a vacation, travelers look for inspiration, and the 2017 New Mexico True Adventure Guide will deliver plenty of it, with rich information and page after page of awe-inducing photography, all put together and packaged with premium production values.
Nobody knows New Mexico—and the prospective traveler—better than the New Mexico Tourism Department and New Mexico Magazine.
Readers value the Guide not only as an important resource in their trip-planning process, but as a trusted companion to their authentic travel experiences.
- Reach more than 1,000,000 of your prime prospects through 500,000 printed copies and thousands of digital downloads. The Guide will be distributed with a summer (67%) or a winter (33%) cover, depending upon the season.
- The True Adventure Guide will be distributed to over 100 hotels and resorts of various sizes across the state with copies provided for over 14,000 rooms, all year.
- Hundreds of thousands of Guides will be distributed at New Mexico Visitor Information Centers, Convention and Visitors Bureaus, Chambers of Commerce, as well as selected events and trade shows.
- The digital version of the Guide is designed for state-ofthe-art usability and advertising experience on the iPad. The downloadable app will be available on all major digital platforms including the Apple App Store, Google Play, and Amazon Kindle. Web addresses in all digital formats are hot-linked to your website.